Graphic Design and Illustration

Talking dollars and making sense.

When your money is changing hands, you want to know what's in it for you. This campaign enabled Atlantic Union Bank to assure American National Bank customers that some changes (like a bank acquisition) can be for the better. In our omni-channel push, we produced two runs of out of home (OOH) billboards, multiple messaging variations of programmatic HTML5 display ads, Meta and LinkedIn ads, print ads, robust direct mail (DM) packages, radio spots and Spotify placements, and :15s and :30s spots for placement in YouTube, online video (OLV), connected TV (CTV), and broadcast TV.

Magazine mockup showing an Atlantic Union Bank print advertisement in layout

Photo mockup of a billboard that says "American National Bank & Trust Company will become Atlantic Union Bank."

Client: Atlantic Union Bank. Designed at WCG. This work is the property of Atlantic Union Bank.

Creative Direction: Emily Peters and Melodie Tutwiler
Art Direction and Design: Tommy Ryan
Copywriting: Emily Peters
Animation and Video: Brian Harrell
VO and Audio: Studio Center

Children's books (and more) about... sewage.

The best way to teach citizens about the infrastructure updates being paid for with their tax dollars? Teach their kids first! View and download plenty of educational material here. Stay tuned for a third book, currently in progress!

A spread from The Backhoe Brothers Dig Deep

Client: AlexRenew and RiverRenew. Designed at WCG. This work is the property of AlexRenew.

Art Direction: Tommy Ryan
Copywriting: Megan Smith
Illustration: Tommy Ryan, Ashley Katen, Molly Cunningham, Olivia Solley

Can't plant trees without knowing the right tools.

The Spreading Roots toolkit is full of templates, best practices, considerations and more, supplying organizations with the know-how they need.

Spreading Roots infographic detailing some benefits of urban forestry

Spreading Roots infographic showing resources for planting trees

Spreading Roots infographic detailing some cultural benefits of urban forestry

Spreading Roots infographic detailing tree species in different climate zones

Client: United States Forest Service. Designed at WCG. This work is the property of the USFS.

Art Direction and Design: Tommy Ryan
Copywriting: Lolita Foster

Speaking of tools: who wants some wrapping paper?

Many people have someone in their family who only ever wants tools for holiday gifts. This wrapping paper is perfect for those gifts and those people.

Photo of two boxes wrapped in wrapping paper with tools illustrated on it

Photo wrapping paper with tools illustrated on it

Photo of rolls wrapping paper with tools illustrated on it

Closeup photo of three boxes wrapped in wrapping paper with tools illustrated on it

Designed for a competition from Worth Higgins & Associates.

Someone needs to tell people those cups aren't actually recyclable.

Comprehensive signage encouraging students, faculty, and staff understand how to separate their waste properly. Wow, Tommy. Sewage and garbage on one webpage. How bourgeois!

Photo of VCU recycling and landfill sticker

Designed at VCU Office of Sustainability. This work is the property of Virginia Commonwealth University.

Put the ramen down, kids.

This publication is full of vegetarian, vegan, and gluten-free recipes, each with a student-friendly price estimate.

Photo with multiple cookbooks laid on a table

Designed at VCU Office of Sustainability. This work is the property of Virginia Commonwealth University.

A pack of cards is like $3, right?

To create these cards, I spent countless hours working in the letterpress studio setting type, designing and creating plates, mixing ink, printing, and trimming.